Finding the Best Talent for Productions with a Tight Budget?
Casting for a film is no simple task, even if the production has a studio backing it up. How about casting for a film with a tight budget?
It’s not impossible. Like the many independent filmmakers who have gone here before you, finding the best talent even on a tight budget can be done. You just have to know how to do it and where to look. Here are tips for finding top talent when you’re on a tight budget.
Casting Talented Actors, Even When You’re on a Tight Budget
A popular route for first-time filmmakers is to use friends and family as actors. However, it won’t be long before your audience realizes that the actors on screen aren’t actors at all. Cringey acting is the quickest way to disengage and disappoint your audience. Likewise, family and friends (unless actors or artists themselves) sometimes fail to see the importance of fluidity on a shoot. For example, they could be thinking “Oh, it won’t matter if I’m an hour late; it’s only Lewis,” when in reality, that hour was all the time you had to film at that location.
Hence, as an up-and-coming filmmaker, it’s best to acquire a dedicated, up-and-coming actor to partner with as well. However, how are you supposed to hire an actor if you’re on a tight budget?
Actors—experienced or not—are eager to work on quality, inspiring projects. Adam Levine worked for Begin Again for free! Every actor may be different, but sometimes, assuming there’s room in their schedule and the project is doable, even a well-known actor will take on a small indie project, largely based on the merit of the screenplay. Aspiring actors also often work with aspiring filmmakers in a form of barter system. That is, they act for you, and you give them worthy footage for their portfolio.
This is where we pause and take a moment to emphasize the value of a good screenplay. Its importance cannot be overstated. The screenplay is everything, especially when you’re trying to get talent attached to your project. The screenplay is your rallying call, your mission statement, your way of saying “This is what we’re going to do.”
There are plenty of websites for listing acting jobs on and which also cater for people who are on a tight budget (you) by making this clear to the potential actors as soon as they read the listing. Trust us, there will be people out there who are interested in getting involved. Try Craigslist or Reddit, for example.
Because almost everyone is using social media to connect and advertise, aspiring actors actually find acting auditions, learn about castings, make industry connections, obtain agents, meet new friends, and book jobs through social networking. It is changing the entertainment industry and creating new opportunities for performers everywhere. Look up drama schools and local enthusiast communities where people post casting calls. Join these groups and post your own breakdowns. If you have your own personal account, put up an audition poster and ask your friends to share it.
You may not know it, but actually, school productions are a breeding ground of aspiring talents, continually enticing directors and producers who watch shows as audience. Or if you know some of the teachers, they could give you news or updates about upcoming plays or even recommend connections. Whether it is a volunteer or low-paying project, students see independent films as a step further.
Obviously, it’s the newbies who need to jump-start their career and initially thrive on exposure. If you underestimate inexperienced actors, you miss out on a lot of opportunities and potential connections. Besides, most legends in the entertainment industry started out the way they did. Work together with them and cultivate each other’s career while you’re at it. Where do you find them? You’ll be surprised to find them in film meetup groups, classmates, and friends with a casual interest in what you do and who would want that first chance. These people are self starters just like yourself.
When you are on that friend’s set as a boom operator, get the number of that actor you see killing in every take. Or ask your filmmaker friends about actors they know that might suit the type you’re looking for. It’s truly those ways that you meet the best actors. You just have to search around.
Sometimes, filmmakers and writers already have a particular actor in mind for a character. And sometimes, the actors they have in mind may already have considerable experience and an established reputation. If you think you’re being too ambitious, yes, you are, but no, it isn’t impossible to cast celebrities. Is your story relevant to a certain social issue that this known actor is actively advocating for or against? Asking the right questions can qualify you for some consideration.
Ultimately, hiring an actor to work for free is a trade between the filmmaker and the actor. The director gets the actor’s talent, and the actor receives the reel footage. Sometimes you can sweeten the deal by throwing in your services. Headshots are expensive, so if you’re shooting with a DSLR and have a proper lighting kit, you may very well be able to capture headshots for the actor. Explain to the talent that you might not be able to replicate the shots that a professional headshot photographer would get, but you can give them something close. Alternatively, you could also lend them your editing skills and help them when they have enough clips to put an acting reel together.
Hope you’ll find a star even when you’re on a tight budget! Good luck!
If you’ve always thought a casting director’s job is pretty easy, think again. If it was, there wouldn’t even be a need for a separate professional (and sometimes an assistant) responsible for casting in the first place. A casting director’s responsibilities extend beyond contacting actors and holding auditions.
The Many Duties of a Casting Director
The first step to becoming a casting director is knowing the job’s description. Here’s what a casting director does.
1. Understand the project
The casting director meets with the producers, the director, and the writer to understand each of their creative visions. Note that the casting director is responsible for realizing the characters of the story, and their choice of actors for each role must not disappoint.
2. Ask about casting budget
Can the production afford actors such as Jennifer Lawrence? Brad Pitt? A casting director needs to keep the casting budget and the number of roles in mind when choosing actors. For this, they meet with the production accountant before proceeding with coming up with a possible list.
3. Read the script
In order to visualize the ideal actor for each role, a casting director has to read the script and make notes about each character’s speaking parts. Working closely with the director and the writer, the casting director also determines which lines define the characters’ personalities the best to be used for auditions.
4. Ask about schedules
The casting director then asks the line producer about the production schedule and target dates. This helps them verify whether actors in mind are available for this project before actually calling them or their agents. Also, they negotiate audition schedules with the line producer to ensure the casting procedure is organized and unhurried.
5. Create a tentative list of possible actors
A casting director is required to have up-to-date knowledge of available acting talent and, if possible, their current projects. They would then identify which actors are perfect for each role and list them down in preferred order, important parts first, taking into consideration rates, location, and abilities.
6. Contact actors or their agents
After coming up with the list of ideal actors, the casting director looks for their contact information to contact them or their agents. They let them know that they’re interested in casting the talent for an upcoming project on the scheduled dates. While speaking with the talent or the agent, they note down the talent’s dates of availability and prior commitments. This helps assistant directors appropriately prepare call sheets during the production phase.
7. Provide the list to the producers and director
The casting director then consults the producers and the director regarding the available and ideal actors they have in mind. Depending on the producers’ or director’s decision, lead actors may not be asked to audition. The director and the writer then identify which roles need other actors more suitable for it.
8. Prepare schedule for and list of supporting and minor actors
After actors for some of the main roles are set, the casting director then proceeds with creating another list for supporting and background actors. With the number of roles in mind, they schedule the date(s) for casting calls, correspondence, and auditions.
9. Make appointments with available actors
Meanwhile, the casting director contacts the available actors from the list to invite them to the scheduled auditions and cold readings.
10. Get the word out
Once it is clear which roles are filled and which are not, the casting director then informs talent agencies about available parts, often by utilizing an online casting service. If the production is huge, open casting calls may be necessary to attract more interested actors.
11. Conduct auditions
Finally, the casting director is at the casting panel to conduct interviews and auditions for each part. Together with the director, they make recommendations for each speaking part and at times ask the actors to do additional tasks to see each range of abilities. This requires a strong instinct for acting talent, an innate skill that can be fine-tuned and developed over time. In fact, starting as an actor can lead to a career as a casting director. Casting director Kim Petrosky notes in Tanja Crouch’s book 100 Careers in Film and Television that acting classes help casting directors understand the acting process and recognize talent.
12. Sort through submissions
Headshots, resumes, acting reels, and audition tapes are another part of the audition process. The casting director sorts through them all with the director, based on the number of roles necessary. Afterward, the casting director may need to hold callbacks to ensure that the actors are perfect for the job. The director and producers then make the final selections.
13. Negotiate contracts
Negotiation and organizational skills are also invaluable for agreeing actors’ fees and arranging the terms and conditions of their contracts. The casting director is in charge of offering each actor their appropriate fee to appear in the film. They then discuss this with the actors’ agents, keeping an eye on the casting budget.
14. Act as a liaison
The casting director relays all the details of the negotiation and contract to the producers and director. Should the producers arrange further negotiations, the casting director serves as the middleman between the agents or talents and the producers. Actors then finally sign a contract containing the terms and conditions agreed upon.
15. Find replacements when needed
During production, there may be actors unable to fulfill their contracts. This can prove to be very troublesome to casting directors, but their job entails looking for replacements should the need arise. They may have to conduct auditions for the specific role, and the replacement has to be as ideal as the actor who left.
The entertainment industry is one that welcomes a new face every second. Every day, in every movie and show that invades the screen, a star is born. With this comes the fact the competition is high, making it one of the most competitive industries there is.
As a casting director, it’s your job to find someone who will stand out in the role they are to portray. When looking for a talent for a shampoo commercial, you have to look past one’s hair. Convincing people to purchase the product requires more than just long, shiny locks, after all.
Casting can be draining, psychologically and emotionally, but today’s world has provided a lot of platforms where casting directors, agents, and talents can find each other. The rise of the Internet has revolutionized the casting process. It has helped major industry players find new faces that helped them make their projects the revelation that they are.
Ways Technology Is Revolutionizing the Casting Process
The Internet isn’t just for meeting new friends, it’s for working your way to stardom too. And for casting directors like you, it’s for discovering fresh faces with unique personalities you can hire for your next project. Here are the ways technology is revolutionizing the casting process.
If there’s anything about the new times that has been a great help in connecting people, that would be the Internet and social media. It’s true, this side of the Web has its downsides, but it has also helped bridge gaps, unite diverse groups, reconnect lost and severed ties, and build relationships.
For aspiring actors, it is on social networking sites that they share just about everything. From photos and videos to random thoughts, Facebook, Twitter, Tumblr, and Instagram have seen these people’s lives unfold. As a casting director or agent, it is your job to seek new faces that will suit a certain role. Holding auditions remains the best way to get the task done, but you don’t have to limit your choices to those who walk into the audition room.
Take advantage of the world of social media. A lot of new talents these sites to reach a wider audience. Be a part of their crowd audience and you might just find the next big star that will make the project you are working on the talk of the town.
Online media distribution platforms
YouTube has done more than just entertain people through funny and informative clips. Some casting directors and agents credit the site for helping them discover today’s biggest stars.
Ever since it was founded in 2005, YouTube has grown to become the biggest video-sharing platform ever. If before, we could only rely on television and theaters to give us a good laugh, now we have YouTube. The site allows us to share videos we believe are entertaining to the rest of the world. Everyone can now watch an artist’s music video without turning their TV on or watch movie trailers without going to the cinema. Taking advantage of the site, some aspiring talents turn to YouTube to share videos of them singing, dancing, or acting in hopes of attracting casting directors and agents.
While most social networking sites come with a free mobile applications too, there are apps that specifically cater to the needs of aspiring actors.
One good example is the Actors Apply, the app where talents and casting directors meet. The app has information on latest auditions, the location and requirements, how to apply, etc. These applications connect industry players and break the barriers that hinder them from working together, like distance and language. With these phone apps, a few taps will get you closer to the talent you’ve been looking for and them to you.
Demo reels are probably one of the best ways technology is revolutionizing the casting process. As mentioned, one of the major obstacles aspiring actors and casting directors face is the fact that sometimes, they’re from different sides of the world. As a casting director, you organize auditions and conduct interviews. Before you are talents looking to break into the industry. Outside the interview room, however, is a whole big world full of equally, if not more, talented actors that would have been the perfect fit but just couldn’t be in the same room with you.
This is when demo reels come into the picture. With the help of a camera and the ever-helpful email service, talents from all around the world can flaunt what they’ve got, without worrying about having to fly across continents. And you can just look at their videos and decide if they’re worth hiring.
Online casting service
Another one of the best ways to discover new talents is by signing up to online casting services. It’s where talents find casting opportunities and where casting directors like you can find the best person for that acting job. And it’s very convenient too. A talent just uploads their portfolio, gets matched to a role, a casting then director looks at their details, and their journey together starts from there. There are a lot of reliable casting in existence. Slowly rising to prominence is Auditions.net.
Auditions.net offers free casting service to casting directors, agents, and talents who want to make a name in the industry. It is also easy to navigate. To get started, you just have to fill out an online form. Casting directors post about their upcoming projects, which talents can look into and apply for, if they believe they have what it takes.