As most work goes paperless and digital, so does a casting director’s job. “The biggest change in the business is taped versus in-person auditions,” says Rhavynn Drummer, casting director at Tyler Perry Studios. She says out of every 30 or so people she auditions, at least half are on tape. Previously, we discussed how holding online auditions can help in the casting process. This time, we’ll tell you how it also can actually reduce casting expenses.
Why Holding Online Auditions Is Actually Cheaper
No need to secure an audition space
Finding the perfect face and personality for each role can take so much time. Imagine the long lines and the possible whole-day process of waiting for more actors to come after only a few did. If you actually rented out the venue, this is bad news. If you didn’t, you’ll have to keep coming back to the venue until all the roles are filled. Instead of having to go through the ordeal that securing an audition space entails, you can now watch auditionees’ demo reels and audition tapes from the comfort of your own office or home.
No more papers
From copies of particular pages of the script to printouts of probably over a hundred information sheets, organizing online auditions now relieves you from the hassle of printing and photocopying. Holding online auditions means online forms, which are now available to help you out. Send the excerpts to them online, and they’ll have enough time to internalize their approach before going on tape. Organizing the actors by name, role, experience, or probability of being cast also won’t be as difficult as manually doing that to hard copies.
No more posters and permissions
Having to travel to key locations where actors may (or may not) take notice of your audition posters can now be skipped. Take advantage of the wonders of social media to promote and spread the word about your upcoming project. You’ll be surprised by the number of people who will actually take interest in it, share your post to their walls, and tag their friends. This means more prospects!
If you’re a beginner filmmaker or a film student, you’re in for a treat. LA-based casting director Marci Liroff started a fund-raising campaign for a low-budget indie film on Kickstarter, allowing actors to connect with the project by contributing money. Actor Erin Cronican has used Kickstarter and the similar site IndieGoGo to fund her own projects, and by showing interest in other people’s projects, she has landed auditions and booked roles, she says.
As the internet is taking over today’s world to make our lives easier, performers are now using it to their advantage in auditioning and looking for work. Casting directors should too.